Privacy Policy

 

Last updated: January 2026

 

Kirbys Coaches Limited ("we", "us", "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, contact us, or use our services.

 

Kirbys Coaches Limited is a UK-based travel company. For the purposes of UK data protection law, we are the data controller of your personal information.

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1. Information We Collect

We may collect and process the following types of personal data:

• Personal details such as your name, postal address, email address and telephone number

• Booking information including travel arrangements, passenger details and special requirements

• Payment information (processed securely via third-party payment providers – we do not store full card details)

• Marketing preferences including email subscriptions and communication choices

• Website usage data such as IP address, browser type, pages visited and cookies

• Correspondence when you contact us by email, phone, website forms or social media

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2. How We Use Your Information

We use your personal data for the following purposes:

• To process holiday bookings, enquiries and payments

• To provide customer service and respond to queries

• To send booking confirmations, travel documentation and important service updates

• To administer competitions, surveys or promotions

• To send marketing communications where you have opted in

• To improve our website, services and customer experience

• To meet legal, regulatory and accounting requirements

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3. Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases to process your data:

• Contract – where processing is necessary to fulfil a booking or enquiry

• Consent – where you have opted in to receive marketing communications

• Legal obligation – where we must comply with legal or regulatory requirements

• Legitimate interests – to operate and improve our business, provided your rights are not overridden

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4. Marketing Communications

We may contact you with information about holidays, offers and services that may be of interest to you.

• You will only receive marketing emails if you have opted in or if permitted under soft opt-in rules

• You can unsubscribe at any time by clicking the link in our emails or contacting us directly

• We do not sell your data to third parties for marketing purposes

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5. Sharing Your Information

We may share your data with trusted third parties where necessary, including:

• Hotels, airlines, ferry companies and other travel suppliers

• Coach operators and transport partners

• IT, payment processing and marketing service providers

• Regulatory bodies or law enforcement where legally required

All third parties are required to keep your data secure and use it only for specified purposes.

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6. International Transfers

Some travel suppliers may be located outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place in line with UK GDPR requirements.

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7. Data Security

We take appropriate technical and organisational measures to protect your personal data against loss, misuse, unauthorised access or disclosure.

Access to personal data is restricted to authorised staff and trusted partners only.

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8. Data Retention

We retain personal data only for as long as necessary:

• Booking and financial records are kept in line with legal and accounting requirements

• Marketing data is retained until you withdraw consent or request deletion

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9. Your Rights

You have the right to:

• Access the personal data we hold about you

• Request correction of inaccurate or incomplete data

• Request deletion of your data where applicable

• Restrict or object to processing

• Withdraw consent at any time for marketing

• Request data portability

• Lodge a complaint with the Information Commissioner’s Office (ICO)

Requests can be made by contacting us using the details below.

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10. Cookies

Our website uses cookies to improve functionality and user experience. For full details, please see our separate Cookie Policy.

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11. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites.

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12. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be published on our website.

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13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact: Kirbys Coaches

Email: info@kirbyscoaches.co.uk

Website: www.kirbyscoaches.co.uk

You also have the right to contact the Information Commissioner’s Office at www.ico.org.uk if you are unhappy with how your data is handled.